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Home / superlatives / More Coca-Cola products are consumed per person in Mexico than any other country, and the company has 70% of the nation's soft drinks market.
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About the author:
Iqbal Mohammed is Head of Innovation & Strategy at a digital innovation agency serving the DACH and wider European markets. He is the winner of the WPP Atticus Award for Best Original Published Writing in Marketing & Communication.You can reach him via email.