The pharmaceutical industry spends about one-third of its $20 billion direct-to-consumer advertising budget on just 10 drugs.

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In 2008, 87% of newspaper revenues in America came from advertising. In Japan, the proportion was 35%.

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Facebook flashed more than 176 billion banner ads at users in the first three months of this year — more than any other site.

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In America, the number of advertising pages in magazines dropped by 26% between 2008 and 2009.

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Spending on PR in America grew by more than 4% in 2008 and nearly 3% in 2009 to $3.7 billion. In contrast, spending on advertising contracted by nearly 3% in 2008 and by 8% in 2009.

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The average UK TV viewer sees more than 40 TV ads a day, 30% more than in 2000 – depsite the advent of advert-skipping technology such as Sky+.

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There’s a 5.6% clickrate on porn spam.

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Online advertising typically accounts for 10-15% of a newspaper's revenues.

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Currently, global online brand advertising accounts for $50 billion a year. Offline brand advertising accounts for an estimated $500 billion.

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Companies around the world spent $459 billion on advertising in 2008.

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Internet and mobile accounted for 12% of global ad spending in 2008.

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Every weekend in the US alone, 100 million person hours are spent watching TV ads.

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